Changing Lives, Restoring Hope.
Minimally-invasive solutions for patients with various conditions of the head & neck.
Changing Lives, Restoring Hope.
Minimally-invasive solutions for patients with various conditions of the head & neck.
Minimally-invasive solutions for patients with various conditions of the head & neck.
Minimally-invasive solutions for patients with various conditions of the head & neck.
We are committed to ensuring that patients with various voice, airway, and craniofacial conditions have their voices and smiles fully seen and heard. Our solutions aim to restore not only structure and function, but hope.
Our unique team is dedicated to enhancing patient experiences and surgical outcomes while simplifying and improving procedural precision. We aim to initiate first-in-human trials by 2027.
We create safer, more efficient, and highly effective medical devices by prioritizing patients, doctors, and other end-users in our development process.
Our approach allows for seamless integration into clinical practice by creating intuitive, effective solutions addressing real-world challenges in head & neck care while enhancing patient outcomes.
We are delighted to partner with the Commonwealth BioAccelerator to develop groundbreaking bench-to-bedside solutions benefiting the global community while advancing our region’s burgeoning health science sector.
The Commonwealth BioAccelerator is a joint venture between CvilleBioHub, GO Virginia, University of Virginia, Manning Family Foundation, and local economic development.
Barrett W. R. Peters | DDS, MSD
Chief Executive Officer
Co-Founder
Barrett, a seasoned organizational leader, healthcare innovator, and pediatric dentist, has additional postgraduate training in management and innovation. He maintains a part-time private clinical and surgical practice and serves on affiliate faculty at the Children’s Hospital of Richmond at VCU.
Predominantly, Barrett devotes his time to solving healthcare challenges by leveraging cross-functional skills, diverse experiences, and agile methodologies while combining his clinical background with advanced education in leadership and product innovation. He also serves as a venture scout for Hoplite Healthcare and advisor to his regional biotech hub.
James J. Daniero | MD, MS
Chief Medical Officer
Co-Founder
Jim, a NIH-funded surgeon-scientist and serial entrepreneur, co-founded RefluxRaft®, a natural hydrogel for acid reflux, and maintains an academic laryngology practice and research laboratory at the University of Virginia. Additionally, he serves as a faculty advisor to the Enterprise Studio, a joint-venture between Licensing & Ventures Group (tech transfer) and UVA Innovates.
Serving as a board member for his regional biotech hub and an advisor for a top 20 angel investing group, Jim is also a venture scout for Hoplite Healthcare. He combines clinical and surgical expertise with advanced education in medical device development and biotechnology.
Alexander C. Brethauer | MBA
VP of Commercialization
Co-Founder
Alex, a life science and medtech business leader, is a Senior Manager of Global Product Management at Cook Medical. He previously led their Otolaryngology and Head & Neck Surgery (OHNS) division, where he developed strategy, led commercialization, launched products, and collaborated with KOLs and executive leadership to grow division revenue from $2M to $25M.
Prior to his time at Cook Medical, Alex co-founded a biotech startup developing a bone disorder technology, where he began cultivating deep industry expertise in medical devices and integrating that knowledge with education in biomedical engineering and business administration.
• Academic & Private Practice
• Biomaterials
• Biomedical Engineering
• Business Development & Ownership
• Cleft Palate & Craniofacial Teams
• Clinical Trials
• Early-Stage Startups
• Government & Regulatory Affairs
• Healthcare Product Innovation
• Human-Centered Design
• Medical Device Industry
• Medicine, Dentistry & Surgery
• Organizational Leadership
• Product Development & Management
• Research
• Commonwealth BioAccelerator
• NIH Entrepreneurship Bootcamp
• Activation Capital Pre-Accelerator
☆ R01, NIDCD
☆ R21 (x2), NIDCR
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✓ Business & Startup Operations
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✓ Commercialization & Market Strategy
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✓ Finance & Fundraising
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✓ Industry & Corporate Partnerships
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✓ Intellectual Property & Legal
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✓ Medical & Clinical Expertise
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✓ Product Development & Engineering
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✓ Regulatory & Clinical Affairs
SonoFx
994 Research Park Boulevard
Charlottesville, Virginia 22911
United States
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